Sunday, December 21, 2014

Car Logo Woes

It just is not right. Car gets burgled and it is an ugly sight, scratches and crowbar marks but, only damage is; the hundred twenty-five dollar hood ornament is taken. Having a five-hundred dollar deductible car insurance carrier is really an awful deal when it comes to this kind of damage to your car. Your psyche takes a hit as well. Your brain walks through scenarios of where you can defend yourself somehow, and after a while coming up with an answer short of parking the car in the garage, and leaving it there forever, is hard to do. This sort of scenario is not isolated though, throughout the world, car logos are a hot ticket and people go through all sorts of gyrations to possess them. If you can imagine, the main reason for the heist is to adorn themselves with the emblem on a chain or as the centerpiece for a belt buckle. It is for the sake of having jewelry, the possessing of a status symbol, a piece of high roller society that communicates self-indulgence, this has to be a motivator for more earthly delights gotten the same way. Masses being masses will follow and replicate the same for themselves causing ever more pressure to commoditize the very object that needs to be replaced on the car which only serves the manufacturer in identification and branding. I have to pay how much? How have we come to see ourselves as needing a chain around our necks with car logos attached to them? Seriously, is there not some better way to say you made it than to take the emblem off a car and tie it to your neck? I like Jaguars and Mercedes, but taking the hood ornament and turning it into jewelry is not classy. Are you making a social statement? Get over it and make something of yourself. Car logos, who would have thought they would be so popular? Next time you are out on the town, see how many people you find that are sporting that type of bling and remember it could be your hood ornament around their neck.
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